Giggin’s customer-centric approach to the Personal Chef Experience

The typical situation to hiring a personal chef involves the customer researching potential chefs by various means:  such as googling chefs, using chef sites, word of mouth and many other methods.  With the Giggin’ apps, the customer does not have to go through this.  Giggin’ licenses its apps to chefs that have been screened from a professional skill perspective as well as their passing a national background check.

Most chefs have a website that allows the customer to select from a menu of recipes.  The customer can select what they want from the chef’s menus or the recipes they feature on Giggn.’ They can also tell the chef what they would like to have prepared on a particular date and time. The apps handle it.  One neat way is for the customer to go to one of the online recipe sites, find a recipe or recipes, and copy the link of the recipes into the Giggin’ app in the “What Do you want prepared? field.   Big Oven is Giggin’s preferred recipe site.  It allows the customer to select a recipe and state the number of people to be served.  It even allows the customer to specify leftovers they have and presents them with suggested recipes. These approaches gives the customer maximum ability to specify what they want prepared. Our future development plan calls for our integration with the Big Oven site in order to facilitate this process.

Another feature of the Giggin’ apps are they allow the customer to fill out a health and dietary questionnaire.  This questionnaire can be viewed by the chef and allow the chef to customize meal plans that meet these specific needs.

The chefs available on the date and time respond to the customer’s  specified request only if they feel they can meet the desires of the customer.

When the chef leaves for the service location, Giggin’ allows the customer to GPS track the chef as he/she travels to the client location.

Another feature of the Giggin’ apps is that once the service has been confirmed, Giggin’ generates a unique pass code that only the chef and customer have access to.  When the chef arrives, the customer and chef must indicate to the app they have exchanged the pass code and this starts the clock on the service.

Another advantage of the Giggin’ process is the customer does not have to be at the location to exchange the pass code.  The customer and client can communicate via Facetime, thus allowing the client to see the chef at the location.  They can exchange the pass code via Facetime.  Depending on the agreed to process, the customer can tell the client how to gain access to the location.  The customer can even observe the chef prepare the meal via Facetime.

These unique features of Giggin’ assure the customer of a unique well planned and safe interaction with the chef, preserving the customer’s time for other activities.

 

Giggin’ is the ultimate time saving social experience.

Effect of Coming Automation on Chefs

Automation of jobs through technological advances have been forecast for years but analysis has shown that progress towards this eventuality may be accelerating.

A UK report has estimated that robots could take up to 30 per cent of UK jobs as soon as 2030 while the Bank of England has estimated that 15 million jobs may be at risk.

Which jobs are at risk? Researchers at Oxford University published a widely referenced study in 2013 on the likelihood of computerization for different occupations. Out of around 700 occupations, 12 were found to have a 99 per cent chance of being automated in the future:

  • Data Entry Keyers
  • Library Technicians
  • New Accounts Clerks
  • Photographic Process Workers and Processing Machine Operators
  • Tax Preparers
  • Cargo and Freight Agents
  • Watch Repairers
  • Insurance Underwriters
  • Mathematical Technicians
  • Sewers, Hand
  • Title Examiners, Abstractors, and Searchers
  • Telemarketers
  • Restaurant Cooks
  • Line and short order Cooks

All these occupations share a predictable pattern of repetitive activities, the likes of which are possible to replicate through Machine Learning algorithms.

Which jobs are safe?

At the other end of the scale some occupations  are very likely to be automated in the near future. The following list comprises the eight occupations with a 0.35 per cent or less probability of being computerized based on current technology.

  • Recreational Therapists
  • First-Line Supervisors of Mechanics, Installers, and Repairers
  • Emergency Management Directors
  • Mental Health and Substance Abuse Social Workers
  • Audiologists
  • Occupational Therapists
  • Orthotics and Prosthetics
  • Healthcare Social Workers

These roles come from a mix of  sectors but share a level of expertise that is only required after years of study. Many of them also require a level of human interaction that may take many more years for computer programs to replicate.

Most studies on automation stop short of saying that jobs will be completely eliminated by automation. Rather, workers will be redeployed.

The 2013 study from Oxford University concludes: “Our model predicts a truncation in the current trend towards labor market polarization, with computerization being principally confined to low-skill and low-wage occupations.

“Our findings thus imply that as technology races ahead, low-skill workers will reallocate to tasks that are non-susceptible to computerization – i.e., tasks requiring creative and social intelligence. For workers to win the race, however, they will have to acquire creative and social skills.”

Not every member of the current workforce will be able acquire these skills and automation will doubtless lead to many labor disputes.

However, in the long run, automation should lead to a productivity increase and hopefully a workforce that isn’t required to do some of the more mindless tasks they now endure.

Cooks in restaurants, fast food and short order lend themselves to replication that may allow the process to be computerized. However, Personal Chefs and Event Chefs are less likely to be computerized due to the fact there is a high degree of creativity as well as personal interaction with the consumer. The takeaway is that many cooks should seek to pursue these fields rather than laboring in restaurants.   It is this pool of cooks as well as existing Personal and Event Chefs that can benefit from the processes offered by Giggin.’

Impact of Automation on Chefs

Automation of jobs through technological advances have been forecast for years but analysis has shown that progress towards this eventuality may be accelerating.

A UK report has estimated that robots could take up to 30 per cent of UK jobs as soon as 2030 while the Bank of England has estimated that 15 million jobs may be at risk.

Which jobs are at risk?

Researchers at Oxford University published a widely referenced study in 2013 on the likelihood of computerization for different occupations.

Out of around 700 occupations, 12 were found to have a 99 per cent chance of being automated in the future:

  • Data Entry Keyers
  • Library Technicians
  • New Accounts Clerks
  • Photographic Process Workers and Processing Machine Operators
  • Tax Preparers
  • Cargo and Freight Agents
  • Watch Repairers
  • Insurance Underwriters
  • Mathematical Technicians
  • Sewers, Hand
  • Title Examiners, Abstractors, and Searchers
  • Telemarketers
  • Restaurant Cooks
  • Line and short order Cooks

All these occupations share a predictable pattern of repetitive activities, the likes of which are possible to replicate through Machine Learning algorithms.

Which jobs are safe?

At the other end of the scale some occupations  are very likely to be automated in the near future. The following list comprises the eight occupations with a 0.35 per cent or less probability of being computerized based on current technology.

 

  • Recreational Therapists
  • First-Line Supervisors of Mechanics, Installers, and Repairers
  • Emergency Management Directors
  • Mental Health and Substance Abuse Social Workers
  • Audiologists
  • Occupational Therapists
  • Orthotics and Prosthetics
  • Healthcare Social Workers

 

These roles come from a mix of  sectors but share a level of expertise that is only required after years of study.  Many of them also require a level of human interaction that may take many more years for computer programs to replicate.

Low income workers face redeployment

Most studies on automation stop short of saying that jobs will be completely eliminated by automation. Rather, workers will be redeployed.

The 2013 study from Oxford University concludes: “Our model predicts a truncation in the current trend towards labor market polarization, with computerization being principally confined to low-skill and low-wage occupations.

“Our findings thus imply that as technology races ahead, low-skill workers will reallocate to tasks that are non-susceptible to computerization – i.e., tasks requiring creative and social intelligence. For workers to win the race, however, they will have to acquire creative and social skills.”

Not every member of the current workforce will be able acquire these skills and automation will doubtless lead to many labor disputes.

However, in the long run, automation should lead to a productivity increase and hopefully a workforce that isn’t required to do some of the more mindless tasks they now endure.

 

Cooks in restaurants, fast food and short order lend themselves to replication that may allow the process to be computerized. However, Personal Chefs and Event Chefs are less likely to be computerized due to the fact there is a high degree of creativity as well as personal interaction with the consumer. The takeaway is that many cooks should seek to pursue these fields rather than laboring in restaurants.   It is this pool of cooks as well as existing Personal and Event Chefs that can benefit from the processes offered by Giggin.’